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Swiss Water Decaf




Brief:
Swiss Water Decaff wanted to get everyone talking over the summer.

Idea:
We opened​ the world’s first caffeine-free pop-up shop in Manhattan from Oct 30 through Nov 8, 2015.

Result:
Millions of dollars of earned media.
​The most talked about coffee story of the year.
​International coverage across every platform.

Discover the press coverage right below: Gothamist, Grub Street, Eater New York, Huffpost, Washington PostNew York Post, Mashable, Observer, Trend Hunter, The Telegraph, The Guardian, Citylab, QZ, Independent

 

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    California state facts $ Video
    History and Culture – California State Symbols – California State Library California state facts State Symbols California’s state symbols are set by state law. If you would like to propose a new state symbol, contact your local State Senate or Assembly member. Once established, Purple needlegrass is tolerant of summer drought and heat. It can live more than 150 years and has been used in projects such as habitat restoration, erosion, and levee control. Photo credit: Illus. by Michael Lee, Seattle, WA, 2003 © Good Nature Publishing.” href=”/content/images/californiahistory/symbols/grass.jpg” > Photo credit: © Larry Foster.” href=”/content/images/californiahistory/symbols/marine-mammal.jpg” > Governor Arnold Schwarzenegger chose …
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